Connecting to LinkedIn...


We’ve been catching up with all the latest #ashes action!

The sky was a calm pale blue on the way into town this morning, and the sunshine was practically screaming out ‘CRICKET!’. It’s pretty fitting that the weather should be like this around Manchester today, as we could see England begin to wrap up a surprisingly straight forward Ashes series win over old rivals Australia.

The contest for the little urn this summer has so far produced some huge spikes in Twitter conversation relating to the series. Here at EventBeat we’ve been taking a little ‘review’ (pun intended) of some of the stand-out Twitter statistics using the #ashes hashtag. The opening day of the first test saw 138,806 tweets including #ashes; not a bad effort! There was one ‘special moment’ in particular in this match as 19 year old Aussie tail-ender Ashton Agar hit the cricketing world for six by scoring an unbelievable 98! This prompted another jump in twitter chatter as on 14th July there were 187,273 #ashes tweets published online.

Even though some would argue to the contrary, cricket is not just a numbers game it is a game packed full of personality! In terms of influence, some of the stand-out accounts include both the official England and Australia cricket accounts, having #ashes tweets retweeted 22,000 and 18,000 times respectively. Ex-England skipper Michael Vaughan has also had a good Twitter innings so far in the series, only having posted 214 tweets and being retweeted nearly 30,000 times! Our personal favourite was a tweet posted by formed Aussie fast bowler Brett Lee who said: “Where’s Freddie ? I need a hug :)#ashes”